The Weekly Stripe – 12.06.20
This week’s links explore the scenario planning approach and its relevance in today’s world. The framework combines a wide array of perspectives, as its strengths lay in the combination of interdisciplinary studies. It's a complex framework perfect for a global and interconnected world.
The framework was institutionalized in the ’50s and was utilized as part of Shell’s planning strategies in the late ’60s by Jimmy Davidson and Ted Newman
Interdisciplinarity and cross-departmental collaboration are the key characteristics of the framework and are also what makes it flexible to be used in a spectrum of industries
Scenario Planning framework is flexible enough to incorporate quals and quants. Leveraging the power of Machine Learning, a group of professionals led by former White House Chief Data Scientist DJ Patil are working on a scenario-planning tool that modelled the potential impact of COVID-19 in order to answer questions like: “How many hospital beds will we need?” or “For how long should we issue a shelter-in-place order?”
Companies such as Arup, Blue Origin and Frances’s Defence innovation agency are hiring sci-fi writers as scenario planning consultants
For all the benefits, there is a downside to scenarios. The risk is that the organization follows an unclear direction, and doesn’t change much about its strategy