2017: Looking back and peering forward

2017: Looking back and peering forward

Threads from 2017 As the year comes to a close it’s hard to find the single thread that ties it together. On the face of it 2017 has been a messy one. But year-endings demand an attempt to make sense of things. Quartz ran a nice piece with satellite images that...

Co-Living: Housing as a Service

Co-Living: Housing as a Service  We’re living through what seems like a perfect storm for new players in the housing market. Young people, especially in cities are struggling to get on the property ladder and only recently have housebuilding levels shown signs of...
Why we need to make research harder to understand

Why we need to make research harder to understand

Why we need to make research harder to understand A recent article by BBH head John Harrison called on advertising to become ‘harder to understand’. Harrison laments how, in our content-addled world, communication has become regarded as just another ‘user experience’...